about


MISSION

Our mission is to provide people with the primeval element of fire along with the highest quality design dressing. We want people to experience the changes fire brings when introduced into living spaces. It is not only about the atmosphere the dancing flames create, but most importantly about their ability to influence lives. Depending on the situation or the mood, mellow flames can either inspire thoughtful moments or quite the opposite, can boost the lively spirit. Never before has there been a mundane object with fire making the most of the intangible power of flames. Fire seduces, mesmerizes and stimulates. It reaches our primordial core and propels the faded instincts which would eventually die without contact with fire. It helps discover new levels and completes the dimension of life.

We want to join. Join what is primeval with the contemporary; the element of fire with everyday objects. To join fire with design and design with technology. To join usefulness with aesthetics; functionality with beauty. But most of all, to reunite people with their primal instincts, which have faded and became forgotten in the course of evolution. Fire has always controlled and ruled over people. But now, armed with design and technology we tame fire. We make it dance to the melody we play on the instruments of craftsmanship. Being the world’s first bio ethanol fireplace professionals we want to provide people with technologically advanced smokeless fire that at the same time captures the attention and stimulates new levels of consciousness.